🧠 Who am I?

I’m Sébastien Bouckaert, an 18-year-old who is obsessed with one question:
How do ordinary people build extraordinary businesses?

I’ve always been fascinated by the moments that matter — the risks they take, the luck they chase, the mistakes they survive. So I started this newsletter to find and tell those stories — one per week, sharp and true.

📬 What will you get from this newsletter?

Every Saturday, you’ll receive one sharp, true story straight to your inbox.

I write about entrepreneurs — known or unknown — who took a shot at building something. Sometimes they succeeded. Sometimes they crashed. But they always learned something worth sharing.

You’ll get real moments, real decisions, and real lessons from people who dared to build.

✍️ Why am I writing this newsletter?

You might be wondering that right now — and you’re absolutely right to ask.

The truth is simple: if you want to truly learn something, you need a system that keeps you learning.
For me, this newsletter is that system. Every Saturday, I dig into a story about an entrepreneur — not just to share it with you, but to understand it myself.

It’s a way to stay curious, stay consistent, and stay connected with people who think the same way I do.

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I write to learn, and I share what I find. Subscribe if you're curious too. It’s free and just once a week.


Subscribe if you're curious too. It’s free and just once a week.

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Short, true stories about the strange, hard, and human side of building a business.

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I'm an 18-year-old fascinated by entrepreneurship and the development of businesses.